"A household based in north London is looking for an extraordinary and skilled tutor to support their most junior child on his initial journey to turning into an British gentleman."
When reading this listing, you might easily miss the term "initial stages" as simple a turn of phrase.
But, it might be the crucial part of this unique job advert, as it seeks to find a mentor for a 12-month-old.
Numerous of submissions have now been sent in since the anonymous family published their search for the £180k-a-year tutor, who has to be "a uniquely qualified person".
Over the last few weeks, the post has received interest in the news, with numerous questioning why?
Innovative Idea
Adam Caller, chief executive of a global tutoring firm, which is assisting the family in their search, explained that despite early scepticism, he found the plan "visionary", and "advanced".
When he consulted the family, he noted they understood the unusual aspect of their demand, and how early in age their son is.
However, they explained that they "were unwilling to delay any longer" to get a tutor, as they had held off until their older child was five, and by that age "cultural conditioning had already taken hold".
What precisely did the family indicate by "cultural bias"?
It's "all-encompassing", he answered. "The way you eat, the way you speak".
He explained the firstborn had picked up "extremely delicate, body language" from the family, and had assumed their cultural ways. The family informed him they did not want the same situation to repeat itself with their younger child.
The intention: To bring in a English tutor, who must speak with standard English accent, to guide the baby from the very start.
Natural Absorption
"A great deal of the learning at the outset here is kind of absorbed naturally," stated the CEO.
It's by means of this osmosis that the family are aiming the child will pick up the British traits they wish to impart.
He said the tutor must be an individual who went to "the appropriate educational institutions – similar types of schools as the family aspire to send their son to".
"The educator just has to be the right kind of person, they'll be carrying out things they may not realize they're doing, simply by nature," he added.
Money No Object
The family told Adam the successful candidate should ideally also have familiarity of or enthusiasm in equestrian activities, winter sports, the arts and music so as to inspire the child in a wide range of passions.
Additionally though, he said the family wanted the tutor to enrol the child on a range of lessons so the child would be "pony-riding and picking up an musical instrument by the time they are about three years old".
In the family's view, helping their son develop into a "UK sophisticate" will bring about success and provide access.
"Considering the pros and cons of that, because it's undoubtedly a social class indicator," he adds.
Yet, in spite of all this tutelage in "English culture", could the child pick up what is termed cultural influence from the globally influenced family he lives with anyway?
"Absolutely", answered he. "They know this could fail, but they've merely embraced the attitude of, 'we should try and let's go as soon as we can', because the cost of it is not relevant," he explained.
Overly Optimistic
Several in the private teaching field who have those doubts.
An education leader, head and founder of a tutoring service, who provides individual instructors, stated that "the journey of becoming bicultural, or indeed, forming one's identity, is something that must be lived into, not designed."
He wrote that he had relocated from the Far East to the Britain at the period of childhood, and had been educated knowing and practicing two backgrounds. He continued to study at the University of Cambridge.
"The notion that a single person can act as a living vessel of Britishness, an individual who can in some way transplant the attributes of a English gentleman to a 12-month-old child, strikes me as naive and unfeasible," he commented.
"From my perspective, employing a quintessentially British tutor from early childhood will not necessarily achieve the goal they desire.
"I never had such a tutor, and however I have been privileged enough to enjoy numerous of the situations they aspire for their son."
He added: "The fact is, cultural identity cannot be forced from the external environment; it must be embraced, and it must originate internally."
Acquiring Englishness
Certainly, UK identity is something the CEO hopes can be educated – and commercialized.
"In my view the reality that the global community regards us in this light is something that we should be cherishing|valuing|appreciating
